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Field Sales Automation

Field sales automation refers to applications that simplify the work of sales teams. These systems consolidate many processes—ranging from notes taken during sales to visit planning—into a single program. They also provide real-time reporting, offering significant advantages to businesses and making the sales staff’s job easier. In addition, they help fill in the gaps left by CRM and ERP systems.

Sales representatives work intensively throughout the day—delivering demos, taking orders, and engaging with customers. At this point, field sales automation acts like a mobile assistant. It manages both hot and cold sales, organizes customer visits with pre-planned or dynamically changing routes, and allows the field sales team to make online sales, create orders, check account information, and collect payments. It also integrates easily with e-archive, e-invoice, and e-delivery systems.

Contribution of Sales Automation to the Sales Team

Sales automation handles repetitive tasks automatically and reminds the team to follow up with customers at regular intervals. This helps sales representatives keep better track of their clients. It eliminates the complexity of using CRM systems and simplifies data entry. As a result, it saves time, speeds up decision-making, and reduces risks.

Sales representatives work intensively throughout the day—presenting demos, taking orders, and communicating with customers. At this point, field sales automation functions like a mobile assistant. It manages both hot and cold sales and organizes customer visits through pre-planned or dynamically changing routes. Additionally, the field sales team can make online sales, create orders, check account balances, and collect payments. It also integrates easily with e-archive, e-invoice, and e-delivery systems.

 
 

What Is the Purpose of Field Sales Automation?

The primary purpose of this system is to make the sales team’s job easier. Companies that use sales automation experience an increase in sales.

It offers three main benefits:

Sales teams can focus better on their tasks, which leads to time savings. Transitions to new tasks are faster, and the number of visits and sales increases.

Managers gain better control over the sales process. Sales are tracked through quick data access and effective reporting.

Sales processes become more efficient. Even if sales teams forget follow-up calls, they don’t miss out on opportunities. T

Advantages of Field Sales Automation

This automation system is actively used in hot, cold, and mixed sales processes. It also simplifies tasks such as invoicing, delivery note preparation, in-vehicle accounting, returns processing, and official document submission. It provides significant benefits to companies and greatly eases the work of sales teams.

The main tools used by sales teams are:

  • Customer management
  • Target management
  • Opportunity management
  • Activity analysis
  • Team performance management
  • Mobile assistant
  • Dealer channel management

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